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In On Africa and African Business Magazine Announce Partnership for the Africa Country Benchmark Report 2019

In On Africa and African Business Magazine Announce Partnership for the Africa Country Benchmark Report 2019

In On Africa and African Business Magazine, two leading African business information providers, have announced a partnership to produce and deliver the third edition of the Africa Country Benchmark Report (ACBR); a ground-breaking 500+ page publication, which provides a comprehensive assessment of 54 African countries, to deliver an all-encompassing picture of the African continent.

The report scores, ranks and insightfully assesses each African country holistically, as well as across ACBR’s four ‘quadrants’: Business, Economics, Politics and Society. Hundreds of infographics, more than 25,000 data points, and critical insights make the ACBR an essential tool to better understand Africa.

This collaboration is set to capitalise on both organisation’s strengths in the African market, allowing them to leverage their expertise to launch the most cutting-edge and invaluable tool for any business, government, organisation or institution that will benefit from country-specific and comparative assessments of the African continent, revealing key opportunities, risks, gaps, needs and successes.

In describing the key objectives of the ACBR, Jonathan Mundell, CEO of In On Africa, states that “Having a deep, all-encompassing understanding of African markets is essential for any business, institution, non-profit or government working on the continent. The ACBR aims to facilitate data-driven decision-making in Africa through the most comprehensive analysis of African countries, guiding our readers in their work on the continent and hopefully playing a central role in Africa’s development.”

Pedro Besugo, Business Development and Strategy at African Business adds, “There has never been a greater need to collate and analyse accurate data on Africa’s economic performance and the activities of the continent’s dynamic business community. African Business Magazine’s partnership with In On Africa to produce the Africa Country Benchmark Report will give readers access to a comprehensive data set for 54 countries, helping them to make better informed business decisions.”    

The two organisations are finalising work on the 2019 edition, which has involved the re-engineering and expansion of the report’s assessment models to include;

  • A statistical comparison between ranks and scores for each segment and quadrant, showing the growth or reduction in performance for each country and key indicator over time.
  • Additional statistics for each of the quadrant analyses, expanding on the quantitative value for ACBR readers.
  • Seven new indexes and ranking systems used in the evaluation of each country (bringing the total number of referenced indexes to 40).

The report is scheduled to be launched at the end of June and there is currently a limited offer of early-bird access in addition to discounted rates for pre-orders of the report.

For more information please contact:
Jessica Zwennes: j.zwennes@icpublications.com
Jonathan Mundell: jonathan@inonafrica.com

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About In On Africa

IOA was established in South Africa in 2007 with the goal of becoming the definitive source of expert research and analysis in Africa, focused on Africa. IOA’s mission is to guide and inform decision-making to accelerate growth and development in Africa.

IOA has conducted more than 100 research and advisory projects for private and public sector clients across the entire African continent. These projects have spanned many key industries and markets, and range from multi-country market attractiveness studies and landscape assessments through to impact assessments, political risk analyses and social research.

With headquarters in South Africa and consultants spread across the African continent (in more than 30 countries), IOA combines in-country presence and expertise with a holistic understanding of our local and international clientele, making IOA a definitive strategic partner in Africa.

Find out more here.
 
About African Business Magazine

African Business is published by IC Publications, a pan-African media and communication group with over 50 years’ experience in publishing magazines, country supplements, industry reports and market intelligence on Africa, reaching over 2.6 million loyal readers in more than 100 countries.

African Business and its award-winning team is widely respected for its editorial excellence. We provide the all-important tools enabling you to maintain a critical edge in a continent that is changing the world. Our special reports profile a wide range of sectors and industries including Energy, Oil and Gas, Aviation, Agriculture to name but a few.

With our vast experience in the field of communications, public relations and contract publishing, IC Publications offers a one-stop shop solution to serve all its clients’ needs both for those wishing to expand into Africa or for African entities seeking international exposure.

Find out more here.

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Written by Daniel Takyi

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